Job Description
About Orangetheory:
Orangetheory Fitness uses scientifically proven concepts to push your body to do its best. Participants complete intervals throughout the hour training session. This workout helps build strength, increase energy, surpass workout plateaus and tone and shape your body like nothing else.
WE'RE HIRING:
Are you obsessed with creating scroll-stopping content? Do you live for likes, shares, and turning followers into raving fans? We are looking for a Social Media Content Creator to help us LEVEL UP our online presence and grow our fitness community.
What You'll Do:
Develop engaging, on-brand content (videos, reels, stories, posts) across social media platforms
Encourage and Increase 5-star reviews and social proof with creative strategies that get members to share their love for OTF (with in-studio & online prompts)
Build engagement through comments, tags, DMs, and community spotlights
Collaborate with influencers and micro-creators to spotlight our studio and expand our reach
Run fun campaigns, contests, or challenges to keep the community active and talking
Source and partner with local influencers to promote the studio in exchange for VIP access
Capture, edit and showcase our workouts, team, and culture - spotlight members, coach highlights, milestones, testimonials and transformations
Work closely with our marketing vendors and internal team to align content with studio promotions and campaigns
Collaborate with our leadership team and external marketing vendors to ensure consistent brand voice and conversion tracking
Use trends, analytics, and insights to optimize content performance and grow our followers
You're a Fit If You: Proven experience creating social content (bonus if it's fitness or lifestyle-related)
Strong understanding of social platforms and what performs well on each
Know how to create reels, short-form videos, graphics, and clever captions
Creative and energetic vibe with the ability to shoot/edit on the go
Are confident reaching out to influencers and negotiating win-win partnerships
Understand review generation tactics (in-studio signage, email/social CTAs, etc.)
Passionate about wellness, fitness, and Orangetheory's heart-pumping mission and motivating people through storytelling
Are energetic, organized, deadline-driven and ready to hit the ground running
Flexible work from home options available.
Compensation: $19.00 - $20.00 per hour
Jobs That Make a Real Difference
About Us
Orangetheory is a science-based, full-body workout that uses technology to measure performance so members can prove they are improving. In a 60-minute class, led by a highly trained and certified coach, members target at least twelve minutes in the Orange Zone to raise their heart rate and charge up metabolism. The result is an increase in calorie burn post-workout, backed by the science of excess post-exercise oxygen consumption (EPOC). After twelve minutes of hard work in the Orange Zone, your body burns additional calories as you recover over the next 24 hours.
Our Philosophy
For us, physical fitness transcends weight loss and bikini season. Fitness is a way of life -- in fact, our brand purpose is to help people live longer, more vibrant lives . When we help our members to put in the work at our studios, they will experience benefits in their day-to-day. They will be physically stronger, but beyond that, they will notice improvements to their mood, cognition, sleep, and overall happiness and quality of life. This workout actually changes your body at the cellular level and has been known to help members through disease, chronic illness, depression, and even heartbreak and the loss of loved ones. They'll simply have the energy to play with their grandchildren, run a 5K, or go hiking. When we can help our members to take care of their body and mind, amazing things can happen. More Orangetheory, More LIFE
Diversity, Equity and Inclusion
Orangetheory is committed to encouraging, facilitating and upholding an environment centered on diversity, equity and inclusion across every facet of the Orangetheory brand. We will work to create a sustainable culture that supports a healthy space for learning and growing, valuing and empowering every employee, inspiring a diverse franchise network, and uplifting the members and communities we serve. to see more about Diversity, Equity and Inclusion at Orangetheory.
Acknowledgement *
I understand that I am applying for a position with an employer that is an independently owned and operated Orangetheory® Fitness franchisee, not the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF). With respect to any position with a franchisee, I understand and agree that any information I provide in this application will be submitted directly to the independent franchisee, who is solely responsible for all employment related matters in their studio. This means, among other things, that the independent franchisee is solely responsible for and unilaterally makes all decisions concerning my employment, including hiring, firing, discipline, supervision, staffing and scheduling. OTFF will not receive a copy of my application, will have no control over whether I receive an interview and/or am ultimately hired, does not control and is not responsible for the employment policies and practices of independent franchisees, and does not employ independent franchisee's employees. If I am hired to work at an independent franchisee's studio, the independent franchisee, and not OTFF, will be my employer. By submitting my application and resume, I am confirming that I am agreeing and consenting to the foregoing.
Orangetheory values your privacy, so we want to keep you informed as to how your personal information is handled. With respect to the personal information you provided in this application, that information will be submitted directly to the independent franchisee, who is solely responsible for all privacy and data protection matters related to their studio. For any inquiries regarding how the independent franchisee may collect and process your personal information, please refer to that franchisee's privacy policy or contact them directly. For all other information about how the franchisor, OTF Franchisor, LLC or any of its affiliates (OTFF), may collect and process personal information, please . Orangetheory Fitness
Job Tags
Hourly pay, Local area, Flexible hours,